Jase Payne Joins The Focus Group as Business Development & PR Strategist

Jase Payne

Jase Payne

Biloxi, Mississippi Dec. 9, 2019 –  The Focus Group, a strategic marketing, advertising and PR firm with offices in Biloxi and Jackson, announced today the addition of Jase Payne as Business Development & Public Relations Strategist.

The firm has recently made strategic moves to strengthen its focus on results-driven marketing (read more here). Jase joins the team to help expand overall business development efforts while serving as the lead in The Focus Group’s growing public relations consultancy.

“Jase brings high energy and industry knowledge along with a reputation for accomplishing great things,” said CEO Allison Buchanan. “We have no doubt he will continue to do the same here.”

A native of South Mississippi with a B.A. in Mass Communication from the University of Southern Mississippi, Payne has served as Marketing Manager with the City of Gulfport for the past three years leading marketing, business development, and public relations for Gulfport Leisure Services including the Gulfport Sportsplex and the Gulfport Harbor Lights Winter Festival.

Prior to working with the City, Payne worked in the film industry for three years in production management and assisting the Mississippi Film Office recruit producers and directors from across the country to Mississippi.

“I am very excited to join this team. The Focus Group has grown so much over the years and is the leading firm for marketing and advertising in Coastal Mississippi,” Payne said. “Our new expansion of services, commitment to clients to stay ahead of industry trends, as well as creative solutions, make this an incredible opportunity.”

Payne serves on the Board of Directors for Coast Young Professionals, the Public Relations Association of Mississippi Beach Chapter, Gulfport Gridiron Club, Advisory Board Member with the Salvation Army of the Mississippi Gulf Coast, and is a Graduate of the Gulf Coast Business Council Masters Leadership Program.

Jase can be reached by email at jpayne@focusgroupms.com or on his direct dial office number (228) 325-2944, or his cell (228) 669-8153.


 The Focus Group is a full-service, results-driven, strategic marketing, advertising and PR firm. The company has offices in Biloxi, Mississippi and Jackson, Mississippi. More information is available on the company’s website: https://focusgroupms.com/


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