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Five Reasons Writing Matters

Whether you love it or hate it, writing is one of those essential skills that everyone should learn to use.  The good news is that practice makes perfect, even when it comes to writing! It’s important to hone in on this skill in order to better yourself and your career, especially those of you who are in the communications field like myself.  Here are the…

Social Media Moderation is Key

Social media.  We all use it.  We all love it (at least most of us).  For us millennials,  social media is neatly integrated into our daily routine: Wake up.  Check Facebook.  Eat breakfast.  Tweet about it.  Some would call it an addiction, while others prefer to call it a lifestyle. I remember having a revelation on this topic a couple of years back.  I…

Wonk Wednesday: Simply Measured’s Facebook Industry Report

To create a strong Facebook presence, smart page managers and marketers are constantly adjusting their strategies to match Facebook’s algorithm changes. Because Facebook never changes, right? Right. So recently, Simply Measured released their annual Facebook Industry Report and there are so many good facts from it that we couldn’t help but create a blog post about it! We’ve been reading over the 2015 edition for a few weeks…

Five Takeaways from Bonnaroo 2015

This summer, Jamie Gominger will spend time with us as our super intern! Jamie is well-traveled, has experience in the political field and countless nonprofit organizations. We are rather excited to have her on our team! She’ll offer support with public relations and content; and one of her roles will be blogging weekly about trends and topics within our industry. This week, she brings…

Three Productivity Tools to the Rescue!

I have new and shiny syndrome. As an early adopter, I tend to sign up for and play with as many new platforms and services as possible. Why? Because. New! Shiny! And if it has a fantastic user interface, I am done-zo! Thankfully this syndrome of mine proves to not be a waste of time, every now and then, and a few end up…

Where Creative Ideas Grow

If you’ve ever met a member of Team Focus, you will no doubt have encountered THE MOST creative people in this region. We would rival that they are the most creative of all the Universe, but we’ll settle for the South for the purpose of this post! With creativity at the helm of everything we do, we thought it would be a fun Friday…