Focus Point Blog | Advertising and Marketing Trends

The Focus Group Announces Headquarters Relocation and Expansion, Launches Media Company

October 10, 2019

Biloxi, Mississippi Oct. 9, 2019 – The Focus Group full-service strategic marketing, advertising and PR firm is celebrating 10 years in business with relocating to downtown Biloxi, a new organization structure, new services and the launch of a separate media-buying company, Intrinsic Media. “In 10 years, our industry has shifted and changed dramatically, and we are evolving to remain ahead for our clients,”…

The Focus Group Visits Mississippi Coding Academies in Jackson

August 5, 2019

by Allison Buchanan, CEO, The Focus Group What a treat it was last week to get an impromptu tour of the exciting things going on at the Mississippi Coding Academies in Jackson, Mississippi and to learn that two of their bright young instructors will be on the Coast this week (Aug 7-8) to meet with prospective employers for the Academies’ graduates. (contact info at…

Ghosts, Robbers and Power Rangers of Halloweens Past

November 1, 2018

Those of us at The Focus Group love the opportunity to express our creativity, and what day of the year better to do that than Halloween? This year, we have a Beanie Baby, an LSU foodie (or Cat Cora, as a coworker suggested), a girly skeleton, PeeBee from “Mass Effect: Andromeda,” Mary Poppins and a cat, among others. Some of the staff recalled their…

HCUA Celebrates Earth Day By Saying Thank You

April 20, 2018

Starting Sunday (Earth Day), we are building on the work we’ve done for the HCUA (Harrison County Utility Authority). Most importantly, we want to thank Harrison County’s residents for the thousands of tons of recycled material they’ve collected throughout the year. Not to mention, remind them how many tons of recycled materials didn’t end up in our landfills as a result. The campaign will…

Allison Buchanan Returns to The Focus Group as CEO

October 4, 2017

GULFPORT, MS October 4, 2017 — The Focus Group, a full-service advertising and public relations in Gulfport, Miss. has announced the return of Allison Buchanan in a new role as CEO. A Coast native, prior to returning to The Focus Group, Allison served in Oxford for 19 months as CEO of New Media Lab, LLC, parent company of HottyToddy.com, Experience Oxford Magazine, the Holiday…

My Internship Experience – Heidi Cavaliere

August 18, 2017

The Focus Group has been so much more than just an internship to me. I have grown as a Public Relations professional and an individual and I feel more confident than ever that Marketing and Communications is my calling. Because of the Focus Group, and particularly my internship director, Thomas Broadus, I am leaving this internship more skilled, well rounded in my profession, and…

Focus Point Blog | Page: 2

The Focus Group Announces Headquarters Relocation and Expansion, Launches Media Company

The Focus Group Visits Mississippi Coding Academies in Jackson

Ghosts, Robbers and Power Rangers of Halloweens Past

HCUA Celebrates Earth Day By Saying Thank You

Allison Buchanan Returns to The Focus Group as CEO

My Internship Experience – Heidi Cavaliere

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